In this digital era where parents turn to the internet for everything from restaurants and hotels to childcare services, it’s more important than ever to have an effective digital marketing strategy in place. GRAVITATE Digital is proud to partner with childcare advertising australia centres across Australia to enhance online visibility and attract a highly targeted audience with the end goal of hitting that enviable 100% occupancy mark.
Creating high-quality content that showcases your unique rooms, curriculum, and programs to parents is the key to engaging leads and ultimately getting them to fill out an enquiry form. Utilising content marketing strategies is more cost-effective than traditional mass media channels such as radio or newspaper, and it allows you to reach a very targeted audience who are searching for your product.
Insider’s Guide: Navigating Childcare Advertising in Australia
We help you to create beautiful, on-brand digital assets that can be edited by your team – no need for a Graphic Designer! Our easy-to-use tool, Canva, offers a wide selection of templates that can be used to create stunning brochures, signage, digital ads and videos. Our template library also includes pre-approved branding kit colours, fonts and images – ensuring all of your content is consistently on-brand.
Early Childhood Australia provides three of the most well-read, respected, and subscribed to Australian publications: Every Child early learning magazine, Australasian Journal of Early Childhood, and Voice newsletter. We accept advertising for each publication that meets our ethical standards – advertising in these publications must not exceed 25 percent of their content, and it is not accepted to advertise products or services that may be linked with the exploitation of children, or that are potentially damaging to families’ health and wellbeing.